A communication project for the B2B contract division
Cabrioletstudio created the art direction for a Savio Interior company profile aimed at the B2B contract target. An advertising storytelling speaks to architects from all over the world by leveraging the brand’s solid experience and “classic” culture. Illustrated languages and art photography made the communication attractive, believable and winning.
Savio Firmino is a prestigious brand founded in 1941 in Florence, known throughout the world for the high craftsmanship of its classic furniture. The style is the result of crafting expertise, the high quality of manual workmanship but also the artistic sensitivity cultivated growing up and living among the most beautiful works of art in the world, in the cradle of the Renaissance, Florence. Today, as in the past, the Florentine brand is inspired by classical traditional values, combined with innovative techniques and cutting-edge machinery.