The photo shoot and catalogue bring out the brand’s classicism
Cabriolet handled the photography and art direction for the upholstered collection of the historic Florentine brand, using contemporary living sets where Savio Firmino sofas and armchairs become works of art with a bold personality. The photography direction gave it a strong visual impact distinguished by soft, enveloping lights that enhance the comfort and quality of the fabrics and wood in bas-relief.
The catalogue and digital tools spoke to the market.
Savio Firmino is a prestigious brand founded in 1941 in Florence, known throughout the world for the high craftsmanship of its classic furniture. The style is the result of crafting expertise, the high quality of manual workmanship but also the artistic sensitivity cultivated growing up and living among the most beautiful works of art in the world, in the cradle of the Renaissance, Florence. Today, as in the past, the Florentine brand is inspired by classical traditional values, combined with innovative techniques and cutting-edge machinery.