Stand set up Les Couleurs® Le Corbusier
BRAND IDENTITY | NAMING | MARKETING | STORYTELLING | FAIR AND DISPLAY | NEWSLETTER

Color system in porcelain stoneware

Color system in porcelain stoneware
System launch – Les Couleurs® Le Corbusier
BRAND IDENTITY | NAMING | MARKETING | STORYTELLING | FAIR AND DISPLAY | NEWSLETTER
This is a co-marketing partnership between Gigacer Spa and Switzerland’s Les Couleurs® Le Corbusier, which claims exclusive rights to “Architectural Polichromy” based on the studies of well-known architect Le Corbusier.
Marketing study. We have come up with an infographic highlighting the myriad of strengths that have resulted from the union between Gigacer and the Swiss brand LC. Infographics are also an attested platform to present specific topics to sales teams.
Trade fair. Interpreting the head office guidelines, we covered the stand with striking graphics and communicative elements. The ceramic product became a color project.

Booklet and color sample brochure
This handy, pocket-sized design was perfect to convey the brand at the 2016 Cersaie Fair (Bologna).

Digital / Newsletter
Invitation to Cersaie.

Infographic