Brand Identity Ofir Gioielli
BRAND IDENTITY | COPY STRATEGY | LOGO | WEB SITE | ART DIRECTION | PHOTOGRAPHY | ILLUSTRATION
Brand Identity Ofir Gioielli
For Ofir, a luxury brand of fine jewellery made in Valenza, we realised the whole company branding by creating the copy strategy, all the photographic visuals and a defining chromatic and graphic mood of exquisite cerulean blue hues, giving a strong and original identity to this example of italian excellence.
We developed the brand identity through the re-design of the logo and the creation of an important system of coordinated communication tools, such as the website, the company profile and the advertising image.
Website. The website is responsive, pleasant to navigate, intuitive and well representing the identity of the company. The digital vision of the new Ofir brand identity brings out the images brightness and the elegant lightness of the graphic design.